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GFHS

Showcase Egypt's achievements and innovative approaches in higher education.

GFHS

Event Overview

  • Event Name:

    • First Edition: Global Forum for Higher Education and Scientific Research (GFHS) - "The Future Starts Here"

    • Second Edition: Global Forum for Higher Education and Scientific Research (GFHS) - "The Future in Action"

  • Event Dates & Locations:

    • GFHS 2019: 4 to 6 April, St. Regis Al Masa Convention Center, Egypt

    • GFHS 2021: 8 to 10 December, St. Regis Al Masa Convention Center, Egypt

  • Client Name: Ministry of Higher Education and Scientific Research, Egypt

  • Event Type: International Forum

  • Industry: Higher Education and Scientific Research

2. Objectives

  • GFHS 2019 ("The Future Starts Here"):

    • Position Egypt as a global leader in higher education and scientific research.

    • Facilitate high-level dialogues on the future of education and research.

    • Showcase Egypt's achievements and innovative approaches in higher education.

  • GFHS 2021 ("The Future in Action"):

    • Build on the success of the first edition and further advance the dialogue on the future of higher education.

    • Incorporate emerging themes like the 4th Industrial Revolution and the 14th General Conference of ICESCO.

    • Showcase Egypt's commitment to international collaboration in scientific research.

3. Key Challenges

  • GFHS 2019:

    • Establishing a high-profile international forum that attracts global attention.

    • Securing high-level speakers and experts from diverse fields.

    • Creating an engaging and impactful experience for a large and diverse audience.

  • GFHS 2021:

    • Maintaining the momentum and high standards of the inaugural edition.

    • Incorporating new themes and expanding the scope of the forum.

    • Ensuring effective coordination with ICESCO and other international partners.

4. Our Approach

  • Strategic Planning & Execution:

    • Developed a comprehensive event strategy aligned with the Ministry's objectives and global best practices.

    • Implemented a robust project management system to ensure seamless execution and coordination.

  • High-Level Engagement:

    • Facilitated high-level dialogues and interactive sessions with ministers, international speakers, and academics.

    • Curated a diverse and engaging program featuring keynote speeches, panel discussions, and workshops.

  • Creative Communication & Branding:

    • Developed a strong visual identity and compelling messaging for both editions, reflecting their unique themes.

    • Leveraged digital and traditional media channels for effective outreach and promotion.

    • Created impactful presentations, opening films, songs, opening ceremonies, and on-ground visuals to enhance the event experience.

  • Stakeholder Collaboration:

    • Fostered strong partnerships with the Ministry, ICESCO, and other key stakeholders.

    • Ensured clear communication and coordination across all levels.

5. Highlights

  • GFHS 2019:

    • Successfully launched a high-profile international forum that attracted significant attention.

    • Engaged a diverse audience of academics, researchers, and policymakers.

    • Generated positive media coverage and positioned Egypt as a leader in higher education.

  • GFHS 2021:

    • Built on the success of the first edition, expanding the scope and impact of the forum.

    • Hosted over 24,000 delegates from 77 countries, including 30 ministers and 102 international speakers.

    • Successfully integrated ICESCO's 14th Annual Meeting into the forum's agenda.

6. Results

  • GFHS 2019:

    • Generated significant media coverage and online engagement.

    • Strengthened Egypt's role in international discussions on higher education.

  • GFHS 2021:

    • Achieved high levels of attendee satisfaction and positive feedback.

    • Fostered valuable partnerships and collaborations among ministries and international organizations.

    • Further solidified Egypt's position as a hub for innovation and collaboration in higher education.

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